Derivative Works Art Manifesto
TweetUsers of the world are presented with fresh, owned content every day. We have the technology, the precedents, and the duty to make new art out of this owned content—the stuff of our lives.
Here's what we need now:
- A universal acknowledgment of this right to create derivative works from our experience of owned content without regard to the wishes of the original content owner
- A set of guidelines that inject mutual respect, recognition, and accountability into the process of creating derivative works
- An automatic compensation system that ensures payment to reward original creators while inducing new artists
Derivative Works Art
Collections, collage, juxtaposition, and other acts of isolation & elevation have a long and respectful history in art. An example that we’re all familiar with is Andy Warhol’s Campbell’s Soup series. Found poetry has a long history in American art. Marcel Duchamp's Fountain is considered the most influential modern art work of all time. It is a derivative work.
Some Principles
Humans own their experience of copyrighted content.
It
is beyond cliche to say that people in capitalist cultures are exposed
to thousands of advertising messages and other owned content per day.
These messages become an integral, irremovable part of our lives. And
people have a fundamental right to own our biographies, their
experience of the world. We are allowed to make art out of it.
The original owner is not relevant.
No one would suggest
that it’s OK for someone else to limit a painter to certain colors of
her palette. And it’s not OK to stand at the shoulder of a
photographer, stopping him from taking certain shots. And it’s not OK
for anyone to tell anyone else that certain parts of their experience
of the world (the text, images, and other owned matter that they
consume all day) is not OK to make new art with.
Stimulating new works from the lower levels of the content foodchain is worthwhile.
It's better for someone with little money to make a derivative work from a company that has lots of it than the other way around. Not Time Magazine stealing from Newseek, either.
It's good to make derivative works without malice.
We're
here to make new art, not to be mean. It would be easy for jerks to
hijack Derivative Works principles for jerkism. A self-policing
community or a set of serious usage guidelines would be in order here.
Creative Commons has its head on straight.
"Some
Rights Reserved": Building a Layer of Reasonable Copyright is what
Creative Commons is all about. They are creating a community of the
willing—those who look at the existing copyright law and decide to
advertise to derivators their terms. The remaining issue is that if
those at the higher end of the content foodchain don't seem willing to
participate. If everyone can actually get paid, that may go a long way
toward grudging acceptance.
Acknowledgment is nice, but cash wins.
Derivators
should ackowledge the original content and the content owner should get
paid if and when revenue is generated by the derivative work.
Basically, a technical system that coupled the blog TrackBack feature
with PayPal would cut it. Instead of just letting someone know you
wrote about them, you can also give them cuts from anything you make
from their stuff. There are other “compensation” issues that are not
yet accounted for here—non-revenue increases in adoration, respect,
reputation, etc.
What do you think?






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